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category Collaboration creative_mkt event November 2024

Exploring Denim Together: A Collaboration with Telkom University

The fashion industry is growing at an incredible pace. Yet, behind the glitter and trends, there’s a surprising gap when it comes to deep knowledge about fabric materials, especially denim. At our company, we believe that denim is more than just fabric; it’s a story of craftsmanship, technology, and cultural heritage that deserves to be understood in its entirety. That’s why we are especially thrilled to welcome students from Telkom University’s Faculty of Creative Industries, Department of Fashion Design. Their enthusiasm and curiosity remind us why knowledge-sharing is such a crucial part of building the future


During their visit, these young creatives explored the world of denim from the inside out. They experienced every stage of the process, learning how denim is produced, understanding the role of innovation in textile technology, and engaging in conversations with some of our best teams. More than a factory tour, it was an exchange of ideas, passion, and visions for what fashion can become.

This collaboration is not just about education; it’s about investing in the next generation. We see partnerships like this as a long-term commitment to strengthening Indonesia’s fashion industry. By opening our doors and sharing our expertise, we hope to inspire future designers to think critically, create sustainably, and push boundaries with confidence.


At the heart of it all lies our shared belief: the future of fashion isn’t only about style, it’s about knowledge, innovation, and the people who carry these values forward. With young talents like those from Telkom University, we are optimistic that the denim industry, and Indonesia’s fashion industry as a whole, will continue to evolve, thrive, and shine on the global stage.